3 Leading Interior Design Influencers Worth Following in 2023

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"The home should be the treasure chest of living."

- Le Corbusier

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Home design influencers are people who use their social media platforms to share their insights and expertise on all things home décor. They can be interior designers, stylists, bloggers, or simply people with a passion for creating beautiful and functional spaces.

Home design influencers can inspire us with their creative ideas, help us make informed decisions about our own homes, and connect us with other people who share our interests. They can also be a valuable resource for businesses that want to reach a wider audience with their home décor products and services.

 Joanna Gaines

Joanna Gaines is one of the most well-known and respected home design influencers in the world. She is the co-host of the popular HGTV show Fixer Upper, and she has also written several books on home décor and lifestyle. Gaines is known for her farmhouse style, which is characterized by its use of natural materials, simple lines, and cozy textures.

●     Natural materials: Gaines often uses natural materials in her designs, such as wood, stone, and metal. These materials add warmth and texture to a space, and they create a relaxed and inviting atmosphere.

●     Simple lines: Gaines's designs are often characterized by their simple lines and clean silhouettes. This helps to create a sense of order and balance in a space.

●     Cozy textures: Gaines loves to use cozy textures in her designs, such as shiplap, exposed brick, and vintage rugs. These textures add warmth and character to a space, and they make it feel like home.

●     White and gray: Gaines often uses white and gray as her base colors. These colors are neutral and versatile, and they can be used to create a variety of looks.

●     Pops of color and pattern: Gaines likes to add pops of color and pattern to her designs with accessories. This helps to create a visually interesting and inviting space.

Justina Blakeney

Justina Blakeney is the founder of The Jungalow, a popular blog and lifestyle brand that focuses on bringing nature into the home. Blakeney's style is eclectic and bohemian, and she is known for her use of bold patterns, vibrant colors, and natural materials.

Key elements of Justina Blakeney Style:

●     Bold patterns: Blakeney loves to use bold patterns in her designs, such as florals, geometric patterns, and animal prints. She often mixes and matches different patterns to create a visually interesting and eclectic look.

●     Vibrant colors: Blakeney is not afraid of color. She often uses bright and vibrant colors in her designs to create a cheerful and inviting atmosphere.

●     Natural materials: Blakeney loves to use natural materials in her designs, such as wood, stone, and bamboo. These materials add warmth and texture to a space, and they create a relaxed and inviting atmosphere.

●     Plants and flowers: Blakeney is a big fan of plants and flowers, and she often uses them to add life and color to her designs. Plants and flowers can also help to purify the air and improve the overall mood of a space.

Shea McGee

Shea McGee is an interior designer and co-founder of Studio McGee, a full-service interior design firm based in Salt Lake City, Utah. McGee is known for her classic modern style, which is characterized by its use of clean lines, neutral colors, and natural materials. She often mixes vintage and modern pieces to create unique and personal spaces.

Key elements of Shea McGee's style:

●     Clean lines: McGee's designs are often characterized by their clean lines and simple silhouettes. This helps to create a sense of order and balance in a space.

●     Neutral colors: McGee often uses neutral colors in her designs, such as white, beige, and gray. These colors are versatile and can be used to create a variety of looks.

●     Natural materials: McGee loves to use natural materials in her designs, such as wood, stone, and metal. These materials add warmth and texture to a space, and they create a relaxed and inviting atmosphere.

●     Mixed textures: McGee loves to mix and match different textures in her designs. This helps to create a visually interesting and inviting space. She often uses a variety of textures, such as wood, metal, fabric, and fur.

●     Shea McGee interior design with mixed textures Vintage and modern pieces: McGee often mixes vintage and modern pieces in her designs to create unique and personal spaces. She loves to find vintage pieces at flea markets and thrift stores, and she often repurposes them to use in her designs.

Author: Daniel Subasinghe (Interior Designer)